● Client: New Amsterdam Spirits ●Product: Custom Animated Epaper POP Display ●Objective: Boost on-shelf visibility & dominate the spirits category
Case Study: New Amsterdam Vodka Epaper POP Display Read More »
●Retail POP Display ●E-Paper Technology ●New Product Launch The Challenge: Standing Out in a Crowded Candy Aisle When The Hershey Company launched two new Reese’s SKUs — Reese’s Pieces and Reese’s Stuffed with Pieces Caramel Big Cup — the brand faced a familiar retail challenge: how do you make a new product announcement unmissable in a candy aisle packed
Here’s an honest breakdown of how they compare — and why the right choice depends on where and how you plan to use them. 1. Power: The Biggest Difference E-Ink Display LCD Display Power Source Coin batteries (CR2450) AC power outlet Battery Life 6–18 months N/A — requires constant power Wiring Needed None Yes —
The retail floor is the final battleground for consumer attention. Studies consistently show that 70% of all purchase decisions happen in the store, right in front of the product shelf. Yet most brands still rely on static printed cardboard standees, paper shelf strips, and price tags that blend into the background. That’s changing — fast. Across
Why Brick-and-Mortar Retail is Switching to Customized E-Ink Shelf Talkers Read More »